The bookstore can read, lost the market lose image – View – people.com.cn super bass

The bookstore can read, "lost" the market "lose" image – View – "people.com.cn Xinhua Bookstore is a place to sell books, the library is to see the child’s place, Xinhua Bookstore is not the child’s place"… Friends broke the news: Hulun Buir Xinhua Bookstore, 10 year old child was not bought was ejected from the reading! The clerk said: This is the Xinhua Bookstore, not your reading place, do not buy books out! (February 1st Chengdu daily) the bookstore is simply to prohibit indifference, forcing children to buy books, not to do "big", white read my book, not to buy me. However, this "quick" "no", but come home shorn, "lost" the market "lose" image of the "lost" market, who come here to read the children, all the children love the book, they are the potential consumers, the bookstore market as a bookstore, should be good take care of them, they care is the care of their own consumer market. These children to read books, on the one hand, is the main force to buy books; hand books obligations propagandists. The children here will be reading, story telling, children in this way, virtually, publicity books, publicity of the bookstore, is really a big thing. However, our bookstore was cold forbidden, is really "foolish". Because of you, so the cold is prohibited, neglected their potential consumers, to compress their consumer market, the children are not willing to come to you to buy the book. "Lost" the image of the bookstore should be a holy place, should be the holy place, should be the Knowledge Park, should love books home, your indifference is prohibited, so the bookstore wind cold, lost wisdom warm image, daunting. Of course, the children read books here, will cause some damage to the book, this time, we need to use wisdom to avoid the bookstore, for example, when I was reading, remind the child to clean your hands, to love reading books. In this way, not only establish the noble image of the book, but also to cultivate children’s love of books, Why not?? Children love reading is a good thing, the bookstore should be encouraged, should care, social responsibility of this bookstore. However, the bookstore is to be profitable, how to deal with the relationship between profits and public responsibility? May wish to use diverse thinking, take multiple measures. For example, we might as well the design of "reading", put some books, let the students read, at the same time, can also be rented, students read the book, you can rent the home to read, meet the students’ reading needs, at the same time, we can design guidance, is the guidance of students’ correct reading methods, help students to buy books so, the bookstore business; we should take the diversity of ideas, should promote counseling students in reading books, reading books to guide students to correctly. The bookstore can read "lost" the market "lose" image, which is typical of the quick business idea is everything, this is the lack of modern management thinking innovation wisdom emotion work, guide the students to read the bookstore care in order to win the market, set up image, let yourself get better benefits, these benefits, social benefits, of course. More economic benefits.

书店禁看书,“输”了市场“输”形象–观点–人民网 “新华书店是卖书的地方,图书馆是看孩子的地方,新华书店不是看孩子的地方”…网友爆料:呼伦贝尔一新华书店,10岁孩子因看书未买被撵出!店员说:这是新华书店,不是你看书的地方,不买书就出去!(2月1日成都商报) 书店的冷漠禁止,无非是为了逼迫孩子买书,不肯做“冤大头”,白看了我的书,又不买我的。然而,这种“急功近利”的“禁止”,却是偷鸡不成蚀把米,“输”了市场“输”形象 “输”了市场,凡是来这里看书的孩子,都是爱书的孩子,他们都是书店市场的潜在消费者,作为书店,应该好好的呵护他们,呵护他们就是呵护自己的消费市场。这些看书的孩子,一方面,是买书的主力军;一方面是书籍的义务宣传员。孩子们在这里看书,会在孩子群中说书,这样,无形中,就宣传了书籍,宣传了书店,实在是天大的好事。然而,我们的书店却冷漠禁止,实在是“愚蠢之举”。 因为,你这样的冷漠禁止,就等于冷落了自己的潜在消费者,就等于压缩了自己的消费市场,孩子们不会愿意到你这里来买书。 “输”了形象,书店应该是圣洁的地方,应该是神圣的地方,应该是知识的乐园,应该是爱书者的家园,你冷漠禁止,让书店寒风嗖嗖,失落了智慧温暖形象,让人望而生畏。 当然,孩子在这里看书,会对书造成一些损伤,这个时候,就需要我们的书店用智慧避免,比如,看书的时候,提醒孩子把手擦干净,看书要爱书。这样,既树立书的崇高形象,又培养孩子的爱书意识,何乐而不为? 孩子爱看书,是好事,书店应该鼓励,应该呵护,这也是书店的社会公益责任。不过,书店是要盈利的,如何处理好盈利与公益责任之间的关系呢?不妨用多元化思维,采取多元办法。比如,我们不妨索性设计“阅读区”,摆放一些书籍,让学生阅读,同时,也可出租,学生读不完,可以租书到家中继续阅读,满足学生的阅读需要,同时,我们可以设计辅导区,就是辅导学生正确的读书方法,帮助学生购买图书;等等,书店的经营应该走多元化思路,应该在辅导学生读书上宣传书籍,引导学生正确购书读书。 书店禁看书“输”了市场“输”形象,这是典型的急功近利的经营思想作祟,这是缺乏现代创新智慧思维的经营情感作祟,书店引导呵护学生读书才能赢得市场,树立形象,让自己的获得更好的效益,这种效益,有社会效益,当然,更有经济效益。相关的主题文章: